BALAGHAT
Balaghat District, nestled in the heart of Madhya Pradesh, India, is a vibrant economic hub. Geographically, it lies in the southeastern part of the state, bordered by Seoni to the east, Mandla to the south, and Chhindwara to the west. The district enjoys excellent connectivity through the South East Central Railway, with key stations like Balaghat Junction and Gondia Junction facilitating efficient transport. National Highway 6 traverses Balaghat, linking it to major cities like Nagpur and Jabalpur. For air travel, the Balaghat Airport caters to the region. Mining plays a pivotal role, with Malanjkhand hosting India’s largest copper deposit. Balaghat’s industrial landscape includes enterprises like Narmada Plastic Pvt Ltd and Hindustan Copper Ltd. Agriculture flourishes, with rice, soybeans, and maize as primary crops. Notably, Balaghat's ODOP product, Chinnor Rice, stands out for its superior quality and unique flavor, cultivated meticulously across the district's fertile fields. Chinnor Rice was chosen to leverage Balaghat's rich agricultural heritage and promote sustainable farming practices, aligning with the region's economic aspirations.
One District One Product Balaghat, Madhya Pradesh
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ODOP Balaghat – Chinnor Rice
Chinnor Rice is a Geographical Indication Tag (GI Tag) product of Madhya Pradesh. The rice has a distinct size, aroma, and taste making it a suitable case for GI Tag. This GI tag product has no separate HS Code, so specific export data is not available. As the name indicates, rice grains or fractured during the milling process. The chalky loamy soil found in Balaghat creates favourable conditions for rice production there. That is why Balaghat is also called the rice bowl of Madhya Pradesh. The cultivation of this rice requires well-prepared fields and extra care. The fields must be well watered and must be taken extra care of to maintain the purity of the grain. The organic manure is applied for its cultivation and to maintain the taste and smell of the rice. To maintain the originality of the rice variety called Chinnor, the cultivators pick the panicles of the crop from the field before harvesting it and put them for drying. Chinnor rice has a specialty in that it has a specific aroma even when it is uncooked and has a delightful taste. The aroma grows when it is cooked. Chinnor Rice is an ODOP product of the Balaghat district of MP.
Rice other than basmati HS Code: 10063090
Geographical Tag information for Chinnor Rice
|
Geographical Indications Name |
Balaghat Chinnor |
|
Registered Authorised User |
Balaghat Chinnor Utpadak Sahkari Samiti Maryadit Balaghat |
|
Address |
Jodapat, Kaydi, Waraseoni, District: Balaghat – 481 331, Madhya Pradesh, India |
|
Registration Valid Upto |
02/10/2029 |
Exports in Rs Cr in FY
|
India |
Madhya Pradesh |
||
|
2021-22 |
2022-2023 |
2021-22 |
2022-23 |
|
14918 |
17774 |
262 |
718 |
Export from India - Top Countries
|
Rank |
Country |
Values in Rs Cr in FY |
|
|
2021-22 |
2022-2023 |
||
|
|
Benin |
1190 |
1457 |
| 2. |
Kenya |
366 |
1444 |
| 3. |
Madagascar |
1324 |
1349 |
| 4. |
Cameroon |
699 |
1114 |
| 5. |
Cote D' Ivoire |
534 |
1095 |
| 6. |
Mozambique |
611 |
898 |
| 7. |
UAE |
633 |
894 |
| 8. |
Vietnam |
876 |
873 |
| 9. |
Angola |
451 |
839 |
| 10. |
Nepal |
1963 |
687 |
Imports to India
in Rs Cr in FY
|
India |
|
|
2021-22 |
2022-2023 |
|
20 |
34 |
Top Importers of the World
of Rice HS Code: 1006
|
Rank |
Country |
In 2022 mn USD |
|
World |
30994 |
|
|
|
China |
2623 |
| 2. |
USA |
1406 |
| 3. |
Philippines |
1273 |
| 4. |
Saudi Arabia |
1202 |
| 5. |
Iran |
1161 |
| 6. |
Iraq |
1107 |
| 7. |
Côte d'Ivoire |
810 |
| 8. |
UAE |
723 |
| 9. |
Japan |
670 |
| 10. |
France |
656 |
Top Exporters of the World
of Rice HS Code: 1006
|
Rank |
Country |
In 2022 mn USD |
|---|---|---|
|
World |
29266 |
|
|
|
India |
10767 |
| 2. |
Thailand |
3959 |
| 3. |
Viet Nam |
2522 |
| 4. |
Pakistan |
2353 |
| 5. |
USA |
1704 |
| 6. |
China |
1034 |
| 7. |
Italy |
805 |
| 8. |
Myanmar |
787 |
| 9. |
Brazil |
657 |
| 10. |
Belgium |
516 |
SWOT Analysis
Strength:
Geographical Indication product has huge potential in Exports. GI product has its own strength of branding and marketing. Since it is an agro product, there in no problem from supply side.
Weakness:
The product has no specific HS code, so domestic turnover or export data is not available. Chinnor rice growing region is relatively far from the port so there are logistic challenges. The product has not developed its international market yet.
Opportunities:
Due to increased e-commerce and publicity of GI products, Chinnor Rice has a huge opportunity in the domestic and international markets. Farmers and processors are now equipped with export knowledge and will contribute in exports.
Threats:
- Agro products are subject to quality, taste and cultural aspects. If the product could not absorbed in local culture, there will no development in Exports.
ODOP Chinnor Rice Supplier Details
|
Sr No |
Product |
Seller |
Contact Info |
|
|
CHINNOR RICE |
Lal Barra Chinnore Farmer Producer Company |
9407009694 |
| 2. |
CHINNOR RICE |
Chinnor Valley Farmer Producer Company |
7566897431 |
| 3. |
CHINNOR RICE |
Aashtha Crop Producer Company Limited |
8830551500 |
| 4. |
CHINNOR RICE |
Vidhata crop producer company Limited |
8889027214 |
Details Of Dedicated ODOP Team
(ODOP Nodal Office In-Charge, ODOP Team, Helpline No/Contact Info, Email)
|
Name |
Designation |
Contact (Mobile No.) |
|
|
Shri Ashok Kr Meshram (Nodal Officer) |
Gmdic |
9424335899 |
gmibal@mp.nic.in |
|
Dr.Girish Kumar Mishra |
Collector and District Magistrate |
dmbalaghat[at]nic[dot]in |
07632-240150 |
|
Shri Suvidh Shah |
Executive Director |
0755 509401 |
shah.suvidh@nic.in |
|
Sameer Kushwaha |
Trade Adviser |
9407259187 |
exportcell@mpidc.co.in |
|
Shubham Gupta |
Trade Adviser |
7999147155 |
exportcell@mpidc.co.in |
|
Nitin Shrivastava |
Trade Adviser |
8889485743 |
exportcell@mpidc.co.in |
|
Prakhar Mishra |
Trade Adviser |
9630967708 |
exportcell@mpidc.co.in |