CHHATARPUR

Nestled in the heart of Madhya Pradesh, Chhatarpur district is strategically located with well-established transportation networks. The district is intricately connected by rail, with prominent stations like Chhatarpur Junction facilitating efficient transit to major cities. Moreover, an extensive road network, including National Highways 86 and 39, ensures seamless connectivity within and beyond the district. While air travel primarily relies on Khajuraho Airport, plans for enhancing regional air connectivity are in progress.

Chhatarpur has seen notable industrial development, particularly in sectors such as mining, agro-processing, and handicrafts, fostering economic growth and employment opportunities.

Additionally, the district's fertile lands support a thriving agricultural sector, with crops like wheat, soybean, and pulses being the primary cultivations. 

Chhatarpur's selected One District One Product initiative focuses on the production of Wooden Furnitu

Chhindwara, nestled in the heart of Madhya Pradesh, boasts a diverse economic landscape. Geographically, it lies in the Satpura range, adorned with lush forests and winding rivers. The railway connectivity is robust, with the Chhindwara Junction serving as a vital link on the Nagpur-Itarsi route. Road networks crisscross the district, including the NH 47 connecting Chhindwara to Nagpur and the SH 19 to Betul. The nearest airport, Dr. Babasaheb Ambedkar International Airport in Nagpur, facilitates trade and travel. Mining activities thrive, especially in coal and limestone. Industrial development flourishes, with textile mills, cement factories, and agro-based units. Agriculture forms the backbone, with crops like wheat, soybeans, and oranges dominating. District’s One District One Product is the Satpuda Orange—a succulent citrus variety. Its selection stems from the region’s fertile soil, favorable climate, and the famed Nagpur market that eagerly awaits this zesty delight.

One District One Product, Chhindwara

Production of this fruit crop in the central and western parts of India is increasing every year. the administration has taken a number of initiatives that not only boosted the farming of oranges in the districts but made local oranges a new brand and increased the export by almost fourfold, thereby benefiting thousands of orange farmers. Moreover, the branding of the oranges here under the name, ‘Satpuda Oranges’, has brought great results, resulting in export figures going up. A Centre of Excellence is also being built in Chhindwara, for orange farming and export, in collaboration with Israel. An MoU has been signed between the Israel and Madhya Pradesh governments to this effect Orange is an ODOP Product of Agar Malwa, Chhindwara, and Rajgarh.

Orange fresh and Dried HS Code: 080510

Exports in Rs Cr in FY

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India		Madhya Pradesh
2021-22	2022-2023	2021-22	2022-23
407	167	.34	0.29

Export from India - Top Countries

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Rank	Country	Values in Rs Cr in FY
		2021-22	2022-2023
1	Egypt A Rp	579	385
2	South Africa	104	129
3	U A E	12	17
4	Australia	16	13
5	Canada	0	1

Imports to India in Rs Cr in FY

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India
2021-22	2022-2023
717	546

Import in India - Top Countries

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Rank	Country	Values in Rs Cr in FY
		2021-22	2022-2023
1	Bangladesh	371	138
2	Nepal	25	26
3	Bhutan	1	2

Top Importers of the World of Citrus Fruit 

HS Code:0805

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Rank	Country	In 2022 mn USD
	World	16226
1	USA	2042
2	Germany	1374
3	France	1231
4	Netherlands	1085
5	Russia	978
6	UK	817
7	Canada	678
8	Poland	499
9	China	456
10	Italy	369

Top Exporters of the World of Citrus Fruit 

HS Code:0805

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Rank	Country	In 2022 mn USD
	World	14586
1	Spain	3686
2	South Africa	1727
3	China	1036
4	Türkiye	901
5	Mexico	863
6	USA	854
7	Netherlands	835
8	Egypt	815
9	Morocco	545
10	Australia	305

Essential Oils of Orange 

HS Code: 330112

Exports from India in Cr in FY

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India
2021-22	2022-23
6.23	5.34

Imports to India in Cr in FY

"

India
2021-22	2022-23
133	175

SWOT Analysis

Strengths

1. Madhya Pradesh is one of the leading producers of Oranges having the second-largest area under cultivation.
2. Orange is consumed in all parts of the country and has a consistently high demand in the domestic market throughout the year.

Weakness:

1. The shelf life of Orange is too short.
2. Lack of Infrastructure for cold chains like Cold Store, Packhouse and Reefer Vans, test laboratories.
3. Farm Aggregation: The majority of the plantations including the Orange Plantation in Madhya Pradesh are small land holdings. Investment into the aggregator segment for the crop can be a huge business opportunity for the private sector.
4. Poor Market Linkage and packaging Techniques for fresh produce.
5. Farmers are Not Aware of the Standard Quality Norms Acceptable in International Markets.

Opportunities:

1. Processing of Oranges: Juices, Jams, Squash, Syrups, Cosmetics, perfumes, essential oils, etc.
2. Growing export markets in Bangladesh, South Africa, the USA, and Spain, etc.
3. Offering huge investment opportunities, Madhya Pradesh can lead the country in terms of orange exports as the fruit is available around the year.
4. Supportive Government backing the investors which can help in taking large-scale commercial farming to major orange clusters.

Threats:

1. India is a major producer of Oranges in the world but it does not come under the top 10 orange exporting countries of the world.
2. Major Competitors are Spain, South Africa, China, the USA, the Netherlands, Australia.

Importing regulation of Agri & Food products are different in different countries.

ODOP Orange Supplier Details

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Sr No	Product	Name	Contact Info
1	ORANGE	Sunil patidar	8770954317
2	ORANGE	savriya patidar	8889828511
3	ORANGE	mahesh sharma	7000453227
4	ORANGE	Suresh Patidar	9340801883
5	ORANGE	MOIN BEG	9981357172
6	ORANGE	RADHESHYAM DANGI	9098498485
7	ORANGE	Gopal krishan vediya	7067702534
8	ORANGE	Manish Kumar Agrwal	8717951584
9	ORANGE	mahendra singh sisodiya	9302948290
10	ORANGE	RAJESH KUMAR AJMERA	8109380737
11	ORANGE	Kuanamika	9111414140
12	ORANGE	RENUKA CHAVDA	8889734356
13	ORANGE	ISHWAR SINGH	9111414435
14	ORANGE	ISHWAR SINGH	9399455383
15	ORANGE	Mangal dhakad	7806043837
16	ORANGE	Braj Mohan patidar	9994496621
17	ORANGE	Lakhan Patidar	8823065204
18	ORANGE	ISHWAR SINGH	9754724568
19	ORANGE	ISHWAR SINGH	7089655470
20	ORANGE	sunita	9098741167
21	ORANGE	smt vimlesh gupta	9111023611
22	ORANGE	Dariyav Singh	9098177578
23	ORANGE	Bhanwar lal	9993069573
24	ORANGE	prem singh	9754174476
25	ORANGE	KANHEYALAL	9926551457
26	ORANGE	DOLAT MALAKAR	7000534862
27	ORANGE	NARSANG	9009035136
28	ORANGE	magilal	9685015829
29	ORANGE	UMER KHILJI	9907722090
30	ORANGE	jitendra jaiswal	7772088951
31	ORANGE	Deepak giri	9893636008
32	ORANGE	Raghuveer Sondhiya	6264398194
33	ORANGE	Inder Singh jat	7987174679
34	ORANGE	PAWAN TANWAR	9691654034
35	ORANGE	Rambabu nagar	7354356814
36	ORANGE	ARPIT TRIPATHI	9098038249
37	ORANGE	ANOKH SINGH SISODIYA	7999648945
38	ORANGE	rambabunagar	9165212134
39	ORANGE	KAILASHNARAYAN GUPTA	9425093881
40	ORANGE	lakhan lal kushwah	9575531900
41	ORANGE	NARENDRA KUSHWAHA	9098692169
42	ORANGE	PRAVEEN KUMAR CARPENTER	9993273972
43	ORANGE	Sateesh Kumar	6260556858
44	ORANGE	shrinath dangi	9753888222
45	ORANGE	premnarayan dangi	9754630095
46	ORANGE	Mahendra singh	9098160516
47	ORANGE	BANSHILAL DANGI	9926683320
48	ORANGE	KAMLESH KUMAR VERMA	8770169095
49	ORANGE	MAHENDRA SONDHIYA	9425017430
50	ORANGE	Mahendra Singh	9131634079

Details Of Dedicated ODOP Team

(ODOP Nodal Office In-Charge, ODOP Team, Helpline No/Contact Info, Email)

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Name Of The Nodal Officer	Designation/Department	Phone No.	Email
ShriMohapat Lal Uikey	ASSISTANT DIRECTOR HORTICULTURE	9479963975 9826964341
Shri Sheelendra Singh (IAS)	Collector and District Magistrate	07162242302	dmchhindwara@nic.in
Shri Suvidh Shah	Executive Director, ITS	0755 509401	shah.suvidh@nic.in
Sameer Kushwah	Trade Advisor	9407259187	exportcell@mpidc.co.in
Shubham Gupta	Consultant	7999147155	exportcell@mpidc.co.in
Nitin Shrivastava	Trade Advisor	8889485743	exportcell@mpidc.co.in
Prakhar Mishra	Trade Advisor	9630967708	exportcell@mpidc.co.in

re. This choice is driven by the region's conducive climate for skilled artisanal workforce, and increasing demand for premium wooden furniture, promising sustainable economic development and value addition to local resources.

One District One Product, Chhatarpur 

Wooden Furniture

Being an unorganized sector merely focussing on hand-made furniture, the Furniture sector 

in India is grossly under-developed.The modernization of this sector with machines& technology will help in the growth of this sector as it has huge export potential. Domestic demand for furniture in India is increasing, which is giving a boost to the organized sector. India flourishes in the natural resources of several tree species, and the wooden furniture industry uses both indigenous wood and imported wood. India is one of the largest importers of timber in the world. However, the furniture sector in India makes a marginal contribution to the Gross Domestic Product (GDP), which is around 0.5%. Wooden Furniture is an ODOP Product of Chattarpur District of MP.

Wooden Furniture HS Code:940360

Exports in Rs Cr in FY

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India		Madhya Pradesh
2021-22	2022-2023	2021-22	2022-23
6470	5350	1	16.5

Export from India - Top Countries

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Rank	Country	Values in Rs Cr in FY
		2021-22	2022-2023
1	U S A	3100	2719
2	Germany	709	502
3	Netherland	593	448
4	France	418	302
5	U K	393	245
6	Canada	191	170
7	Spain	131	168
8	Australia	176	152
9	Belgium	158	93
10	U A E	86	91

Top Importers of the World of 

Furniture and Parts 

HS Code:9403

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Rank	Country	In 2022  mn USD
	World	109217
1	USA	36139
2	Germany	7817
3	UK	6328
4	France	5697
5	Netherlands	3914
6	Canada	3761
7	Japan	3117
8	Switzerland	2355
9	Australia	2153
10	Belgium	1843

Top Exporters of the World of 

Furniture and Parts 

HS Code:9403

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Rank	Country	In 2022  mn USD
	World	115953
1	China	37144
2	Viet Nam	12347
3	Germany	8980
4	Italy	8475
5	Poland	5843
6	Canada	3251
7	USA	3001
8	Malaysia	2623
9	Türkiye	2472
10	Mexico	2362

SWOT Analysis

Strength:

The major driving factor for wooden toys is the changing buying behavior of the population towards traditional toysglobally. Rising awareness about the benefits of wooden toys is encouraging parents to opt for these toys.

These products are expected to gain popularity as they are completely safe for kids on account of being completely non-toxic, have excellent texture and colors inviting and kindling the kids with curiosity while expanding the focus of parents on providing education through fun activities, the market has witnessed an upward trend for educational toys and art & craft. Also, the rising population of kids across the world is driving the market up.

Weakness:

The surge in the market is also driven by factors such as more disposable income and urbanization. Improving quality and branding along with the creation of better packaging infrastructure can help increaseexports.

The biggest disadvantage is the transportation cost. Need to focus on increasing the scale of production while cutting short expenses on transportation.

Opportunities:

The surge in the market is also driven by factors such as more disposable income and urbanization. However, the market is witnessing high volatility in the price of wooden toys, which is restraining the Wooden Toys Market.

The rising popularity of materials like thermoplastic due to its low cost, lightweight, bright colors, and significant strength is forcing producers to opt for this alternative. Moreover, the reduction of carbon footprints and environmentally friendly initiatives provide lucrative opportunities.

Cluster-based development would help to synergize their existing resources and provide an opportunity for these players to acquire technology, access capital, upgrade skills, encourage indigenous design, and benefit MSME units to handle large orders or cater to the needs of international buyers.

Threats:

Direct competition (magazines with similar target markets, interests, and content) are all available online and definitely have the same sort of content e.g. showcasing the work of different artists.

From a different view, they could see the ‘end of print’ as a threat since they are a magazine. They really need to utilize making the most of the online experience to keep up with technology, India’s regional toy-making traditions are in danger, because artisans can’t find enough of a particular kind of wood.

ODOP Wooden Furniture Supplier Details

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Sno	Product	Seller	Contact Number
1	Wooden Furniture	M/S Jain Steel Furniture
2	Wooden Furniture	MessersAas to Furnitures	9981245636
3	Wooden Furniture	MessrsBalkaranVishwakarma Walling Workshop	9955242587
4	Wooden Furniture	MessrsAfsanaKhatoon Steel Furniture	9584607698
5	Wooden Furniture	MessrsMansooriWanding Work Shop
6	Wooden Furniture	MessrsRachnaVishwakarmaWalding Work	9993726081
7	Wooden Furniture	MessrsChaurasia Agro Industries	9525305521
8	Wooden Furniture	Messrs SK Fabrycation	9425144381
9	Wooden Furniture	MessrsBasirWalding Work Shop	9165312786
10	Wooden Furniture	MessrsVishwakarma walked work shop	9826137383
11	Wooden Furniture	MessrsAgarwalWalding Work	9981804473
12	Wooden Furniture	MessrsSonam Iron Industries	7869081912
13	Wooden Furniture	Messrs Smart Steel Industries	9926426872
14	Wooden Furniture	MessorsPurushootTam Das Gupt and A.MP Furnitures	9826246601
15	Wooden Furniture	Messrs floor interpresses	8439172679
16	Wooden Furniture	MessrsPriyanka Furniture Shop	9977432278
17	Wooden Furniture	MessrsBhagwandas furniture shop	9753907003
18	Wooden Furniture	MessrsRajendra Furniture Shop	8962733287
19	Wooden Furniture	MessrsKamlesh Furniture	9753289701
20	Wooden Furniture	MessrsPooja Furniture	9584918798
21	Wooden Furniture	MessrsAshish Plywood Furniture	9981295375
22	Wooden Furniture	Messrsjayanarayan wood furniture	9993935776
23	Wooden Furniture	MessrsRakesh Plywood and Gate Making	8962105791
24	Wooden Furniture	MessrsBalakishan Furniture	7581010030
25	Wooden Furniture	MessrsIklakhStel Furniture	9753677641
26	Wooden Furniture	MessrsAgnihotri Play	9617795680
27	Wooden Furniture	MessrsHariom Aluminum	9589388816
28	Wooden Furniture	Messrs Fatima Furniture Construction	9425363694
29	Wooden Furniture	Messrs huge furniture manufacture	9630332467
30	Wooden Furniture	MessrsMamta Industries	9425145132
31	Wooden Furniture	MessrsShamaNaharSiddiqui Steel Furniture	9826223616
32	Wooden Furniture	Messrs national furniture	9981454881
33	Wooden Furniture	MessrsNiaz Furniture Shop	9926321498
34	Wooden Furniture	MessrsDharamjit Furniture Shop	9826999267
35	Wooden Furniture	MessrsShobha Furniture Shop	9993989727
36	Wooden Furniture	MessrsSandeep Furniture Shop	8827161412
37	Wooden Furniture	MessrsMaqsood Furniture Shop	7974946740
38	Wooden Furniture	MessrsArjun Furniture Shop	9993730846
39	Wooden Furniture	MessrsHaider Furniture Shop	7566911176
40	Wooden Furniture	MessrsGaurav Furniture Shop	8982458225
41	Wooden Furniture	MessrsGurpreet Furniture Shop	9713134784
42	Wooden Furniture	MessrsRamnarayan furniture shop	9179416914
43	Wooden Furniture	MessrsHaseen Furniture Shop	7024720720
44	Wooden Furniture	MessrsPramod Furniture Shop	7089469562
45	Wooden Furniture	Messrs Abdul Furniture Shop	7869553085
46	Wooden Furniture	Messrsnoman furniture shop	9406789925
47	Wooden Furniture	MessrsMamta Furniture Shop	7000401141
48	Wooden Furniture	Mess the Messns were furniture shoe	8527584686
49	Wooden Furniture	MessrsRahis Furniture Shop	9407870999
50	Wooden Furniture	MessrsDevendra Furniture Shop	9752523161

Details Of Dedicated ODOP Team

(ODOP Nodal Office In-Charge, ODOP Team, Helpline No/Contact Info, Email)

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Name Of The Nodal Officer	Designation/Department	Phone No.	Email
Ashutosh Gupta	General Managers District Industry Centers	9425342989	gmicha@mp.gov.in
Shri Sandeep G R (IAS)	Collector and District Magistrate	7587968200	dmchhatarpur@nic.in
Shri Suvidh Shah	Executive Director, ITS	0755 509401	shah.suvidh@nic.in
Sameer Kushwah	Trade Advisor	9407259187	exportcell@mpidc.co.in
Shubham Gupta	Consultant	7999147155	exportcell@mpidc.co.in
Nitin Shrivastava	Trade Advisor	8889485743	exportcell@mpidc.co.in
Prakhar Mishra	Trade Advisor	9630967708	exportcell@mpidc.co.in

ODOP Activities Done in District