JHABUA

Nestled in the picturesque landscape of Madhya Pradesh, Jhabua district stands out for its unique geographical features and economic potential. Situated amidst the Vindhya and Satpura ranges, the district's terrain is characterized by lush greenery and rolling hills. 

Jhabua enjoys well-established rail connectivity, with important routes like the Ratlam-Khandwa line passing through Meghnagar Railway Station. Road transport is facilitated by national highways such as NH-47, ensuring seamless connectivity to nearby towns and cities. Though Jhabua doesn't have its own airport, the nearest air link is provided by the Devi Ahilya Bai Holkar Airport in Indore.

Industrial development in Jhabua is steadily growing, with a focus on sectors like textiles, handicrafts, and agro-based industries. Agriculture forms the backbone of the local economy, with crops like maize, soybeans, and the renowned Kadaknath chicken being prominent. 

The selection of Kadaknath chicken as Jhabua's One District One Product is strategic, leveraging the district's indigenous breed and cultural heritage. This choice not only capitalizes on the unique qualities of Kadaknath chicken but also taps into the increasing demand for organic and protein-rich poultry products in both domestic and international markets.

 

District Economic Profile : Jhabua

One District One Product Jhabua, Madhya Pradesh

Kadaknath Chicken

Kadaknath, also called Kali Masi ("fowl having black flesh"), is an Indian breed of chicken. They originated from Dhar and Jhabua, Madhya Pradesh. These birds are mostly bred by the rural and tribals.

There are three varieties: jet black, golden and pencilled.The meat from this breed has a geographical indication (GI Tag) tag that was approved by the Indian government on 30 July 2018

The Kadaknath is popular for its adaptability and its grey-black meat, which is believed to infuse vigour. Its colour is caused by melanin. The breed is considered to have originated from the Kathiwar Alirajapur jungles in Jhabua district of Madhya Pradesh.

Export Data

Export from India

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S.No.	HS Code	Commodity	2020-2021	%Share	2021-2022	%Share
1	0105	Live poultry, that is to say, fowls of the species gallus domesticus, ducks, geese, turkeys and guinea fowls	329	0.0002	426	0
India's Total Export	21,59,04,322	31,47,02,149

Export from India – Top Country Wise

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S.No.	Country / Region	Values in Rs. Lacs
		2020-2021	2021-2022	%Growth
1	Bhutan	201	297	47
2	Uganda	3	67	1,936
3	Kenya	46	31	-32
4	Tanzania	8	22	153
5	Afghanistan	-	5	-
6	Oman	-	1	-
7	Nepal	69	-	-
8	UK	0	-	-
9	USA	0	-	-
10	Bhutan	201	297	47

 

world’s Top Importers 2021

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Rank	World's Top Importers	Value imported in 2021 (USD thousand)
	World	3345
1.	Netherlands	748
2.	Germany	347
3.	Belgium	237
4.	Singapore	196
5.	Poland	189
6.	France	84
7.	Hungary	83
8.	Canada	74
9.	Ukraine	69
10.	Romania	65

world’s Top Exporters 2021

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Rank	World's Top Exporters	Value exported in 2021 (USD thousand)
	World	3286
1.	Germany	558
2.	Netherlands	436
3.	France	280
4.	USA	276
5.	UK	230
6.	Malaysia	203
7.	Belgium	191
8.	Hungary	160
9.	Denmark	116
10.	Spain	92

Kadaknath Chicken: GI Product

Naturally raised, the Kadaknath chicken breed is extremely popular due to its distinct texture and flavour. Its popularity is soaring with time owing to its low-fat content as compared to other breeds of chicken. Due to its special character and production in distinct geography, it is declared as GI Product in 2018. The district of Jhabua declared Kadaknath Black Chicken as its ODOP product.

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Geographical Indications Name	Jhabua Kadaknath Black Chicken Meat
Registered Authorised User	Gramin Vikas Trust (Established and supported by KRIBHCO, Government of India)
Address	Shiv Villa, Ramkrishna Nagar, Jhabua - 457 661, Madhya Pradesh, India
Facilitated by	Department of Animal Husbandry, Government of Madhya Pradesh, Bhopal
Registration Valid Upto	07/02/2032

SWOT Analysis

SWOT Analysis

Strength:

Geographical Indication product has huge potential in Exports. GI product has its own strength of branding and marketing. Since it is an agro product, there in no problem from the supply side.

Weakness:

The product has no specific HS code, so domestic turnover or export data is not available. The product has not developed its international market yet.

Opportunities:

Due to increased e-commerce and publicity of GI products, Kadaknath has a huge opportunity in the domestic and international markets. Farmers and processors are now equipped with export knowledge and will contribute to exports.

Threats:

Agro products are subject to quality, taste, and cultural aspects. If the product cannot absorbed in local culture, there will be no development in Exports. 

Kadaknath Chicken Seller Details

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PRODUCT	NAME	CONTACT INFO
KADAKNATH BREEDING FARM	Shah. Kadaknath Poultry Reading Area Zubua	8319050715
KADAKNATH BREEDING FARM	Agricultural Science Center Jhabua	7392244367
KADAKNATH BREEDING FARM	Native Kadaknath Farm Zabua	7869929527
KADAKNATH BREEDING FARM	Ashish Kadaknath Farm	7999340208
KADAKNATH BREEDING FARM	Kadaknath Poultry Small Guda	9753803053
KADAKNATH BREEDING FARM	Avinand Kadaknath Farm	8770939905
KADAKNATH BREEDING FARM	Wala Kadaknath Farm	6260188449
KADAKNATH BREEDING FARM	Baria Kadaknath Farm	7225934452
KADAKNATH BREEDING FARM	Aman Kadaknath Farm	7509201071
KADAKNATH BREEDING FARM	Kamlesh Kadaknath stores	6260965505
KADAKNATH BREEDING FARM	Star mini hatchery machine	9977314299
KADAKNATH BREEDING FARM	Ashiana - 2	9993431444
KADAKNATH BREEDING FARM	Akash kadaknath	6260874875
KADAKNATH BREEDING FARM	Bhuria Kadaknath Farm	9893997616
KADAKNATH BREEDING FARM	Annu Kadaknath Farm	8719811734
KADAKNATH BREEDING FARM	Anjali Kadaknath Farm	7999649742
KADAKNATH BREEDING FARM	Chirag Kadaknath Farm	6260434655
KADAKNATH BREEDING FARM	To Jhabua Kadaknath. Society	9810826011
KADAKNATH BREEDING FARM	Nitors farm	9981398163
KADAKNATH BREEDING FARM	Royal farm	7049933531
KADAKNATH BREEDING FARM	Hema Singh Mewada	9827930297
KADAKNATH BREEDING FARM	Madhya Pradesh Poultry Development Corporation	9425012101
KADAKNATH BREEDING FARM	Imran Khan	9893188041
KADAKNATH VALUE ADDED PRODUCT	Mrs. Pushpa Dohra	7869929527
KADAKNATH VALUE ADDED PRODUCT	Mr. Vinod Meda	7999340208
KADAKNATH VALUE ADDED PRODUCT	Mr. Veerasinh Thandar	9753803053
KADAKNATH VALUE ADDED PRODUCT	Shri Arvind Meda	8770939905
KADAKNATH VALUE ADDED PRODUCT	Shri Arun Makwana	6260188449
KADAKNATH VALUE ADDED PRODUCT	Mr. Nansingh Baria	7225934452
KADAKNATH VALUE ADDED PRODUCT	Mr. Aman Singh Damor	7509201071
KADAKNATH VALUE ADDED PRODUCT	Mr. Kamlesh	6260965505
KADAKNATH VALUE ADDED PRODUCT	Mr. Vinod Tank	9833890186
KADAKNATH VALUE ADDED PRODUCT	Mr. Deep Singh Baria	9827640480
KADAKNATH VALUE ADDED PRODUCT	Mr. Mangu Damore	7999649742
KADAKNATH VALUE ADDED PRODUCT	Mrs. Lilabai Rakesh	8770859300
KADAKNATH VALUE ADDED PRODUCT	Mr. Prakash Bhuria	7024772152
KADAKNATH VALUE ADDED PRODUCT	Mr. Buting Parmar	9109550711
KADAKNATH VALUE ADDED PRODUCT	Mrs. Navali Thandar	8269195326

Details Of Dedicated ODOP Team

(ODOP Nodal Office In-Charge, ODOP Team, Helpline No/Contact Info, Email)

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Name	Designation	Contact (Mobile No.)	Email
Dr. Wilson Dawar	Deputy Director Animal Husbandary (Nodal Officer)	70890819827089644100	dr.doharevet@gmail.comddvs.ahjha@mp.gov.in
Ms. Neha Meena	Collector and District Magistrate	dmjhabua[at]nic[dot]in	+917392243401
Shri Suvidh Shah	Executive Director	0755 509401	shah.suvidh@nic.in
Sameer Kushwaha	Trade Adviser	9407259187	exportcell@mpidc.co.in
Shubham Gupta	Trade Adviser	7999147155	exportcell@mpidc.co.in
Nitin Shrivastava	Trade Adviser	8889485743	exportcell@mpidc.co.in
Prakhar Mishra	Trade Adviser	9630967708	exportcell@mpidc.co.in

ODOP Activities Done in District